The Creator Economy is helping entrepreneurs make millions of dollars doing what they love and creating content out of it.
Mega entrepreneurs like Gary Vaynerchuk, Alex Hormozi, Grant Cardone have built their personal brands by mass producing valuable content at scale.
Because of the personal brands they’ve built on social media, they now have a massive following, brand deals coming at them left and right, and more clients than they know what to do with.
They have completely dominated their marketplaces and have become the go-to thought leaders in their industries.
And now, social media platforms are making it easier to grow an audience fast without paying for advertising by creating organic content.
How Do You Build A Personal Brand in 2023?
Gary Vaynerchuk reveals his strategies to how he’s amassed an audience of tens of millions of followers, and how you can do it in today’s era.
The bottom line is, you need to be able to consistently create valuable and shareable content that your audience already craves.
Make valuable content. And make A LOT of it.
But how much content do we actually need to build a decent social media presence?
Vaynerchuk states in order to really break through the noise as a personal brand, you need to be putting out 4 pieces of content A DAY on social media.
Which for the average business owner and CEO who is already busy running their company, is way more than they have time for.
The idea of having to record, produce, and post 4 pieces of content a day already sounds like a full time job.
But the reality is, the reason why they have the level of influence that most people do not is because they were willing to make content creation a priority.
And the great news is, content creation doesn’t have to be that difficult.
There is one growth hack above all else that all of the top influencers use to create massive amounts of content in little to no extra time, while still being able to run their businesses with peace of mind.
Being able to implement this one growth hack is the best action you can take to create content on a regular basis and build your audience organically.
The biggest growth hack that all the top influential entrepreneurs use is that they all have launched a podcast.
Podcasting Is The Greatest Growth Hack To Building Your Personal Brand.
When you launch a podcast, you are doing multiple things at the same time:
- You are recording a week’s worth of content in one hour when you turn that podcast episode into social media clips.
- You are growth hacking an audience when your guest’s followers start to follow you.
- You are subconsciously handling objections of your future clients through asking the right questions.
- You are building a relationship with your guest which sets you up for larger business partnerships.
- And you are having fun, creating authentic connections, and being yourself in the process.
Podcasting is the most underestimated tool to creating massive amounts of content in a very short period of time.
Once you record and produce your podcast, now you need to turn it into bite sized pieces of content to create a viral social media strategy.
There are a few different ways you can do this.
Option 1 – You can do it yourself.
Doing it yourself will allow you to save money hiring it out, but it will also take your personal time.
You’ll take time away from running the day to day operations of your business, and you’ll have to go through the learning curve of video editing.
If you can afford the time to learn an entirely new technical skill, and love the art of content creation, then this is not a bad option.
Option 2 – You can hire a virtual assistant.
This option will allow you to save money and save time, because offloading video work overseas is cost effective, and still gets the job done.
If you know how to work well in opposite different time zones, communicate clearly what you are looking for, and manage them as a part of your internal content creation team, then this can work very well.
From personal experience, some pitfalls you would need to be aware of are communicating clearly through time zone differences.
The time zone differences will delay your production by days if you do not know how to properly communicate what you’re looking for, which will derail your social media strategy.
Assuming that they’re competent, hiring virtual assistants will still be a hands-on that will require you to put together your own effective social media strategy.
Option 3 – Partner with a professionally trained content production studio.
A professional content production studio will be handle everything for you from start to finish.
They are strategic with the types of content you create together, bringing your future customers one step closer to closing more business with you after every piece of content they consume . . .
They post-produce your podcast and video clips in such a way that grabs your future customer’s attention immediately, and will do so with a quick turn-around time . . .
And they make sure your content is distributed on the right social media platform, at the right time, in front of the right audience that is ready to buy your service and do business with you.
Ultimately, they give you peace of mind, knowing that all you have to do is focus on recording your content, and they will handle the rest.
This option is a higher dollar investment, and it will yield the highest return if you’re a business owner who’s time is more valuable than the money you make.
Depending on where you are at in your business and your content creation journey, will determine which option is best for you.
Regardless of how you do it, the important thing is you’re a business owner looking to grow your personal brand and be the king of your industry . . .
Anything short of launching a podcast and leveraging it for your social media is cheating yourself out of the impact you can create in this world.
This market is short on bold entrepreneurs courageous enough to share their message and ideas with the world, and sharing your podcasts on social media is the best way to tell your story, connect with a massive audience, and growth hack your personal brand.
And because of this, my team and I have assembled an artificial intelligence software that can help turn your podcasts into social media ready clips in one click.
This AI will take a one hour podcast episode and turn it into 20+ clips all at a click of a button.
No more spending hours digging through podcasts to find the right clips . . .
It is trained to find the best clips that are most likely to go viral, cut them, and give them to you in a ready-to-download file.
Our content creators say they can produce up to twice as many clips in half the time using this AI than if they were to manually do it themselves.
That means you can take all of your existing podcast episodes, and create month’s worth of social media content in a very short period of time.
What would normally take an entire editing team a week’s worth of time to turn around, you can do in an hour while saving money doing so.
And I want you to try it for free.
If you have an existing podcast and want to growth hack your personal brand, then I’m inviting you to try our AI for free and watch as it generates clips ready for your social media.
I want to help you tell your story and impact the world with your message by sharing more of your podcast content on social media.
As a result, you will be in front of bigger audiences that are ready and willing to pay for your products or services.
So if you want to be able to reach with a wider audience, connect with future customers and growth hack your personal brand, click the button below and try out our AI.
Once you’re in, you’ll be able to create massive amounts of content faster than your competitors and have more deal flow than you’ll know what to do with.
And if you find value in it, share it with a fellow content creator.
The more meaningful content we can create, the better entrepreneurs we can all become.
Cheers, to quality content faster.